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With its new target system for sustainable company development, Siemens is once again increasing the emphasis on growth. The One Siemens system sets ambitious growth and capital efficiency targets that the company intends to reach consistently from now on. “After twelve years of transformation, Siemens is again a normal world-class company. Over the last few years, Fit 4 2010 has enabled us to streamline Siemens for profitability and to give our company new clout. With One Siemens, we’re going to accelerate the pace and expand our strong position sustainably,” said Siemens President and CEO Peter Löscher. The target system charts a clear course: Siemens will concentrate primarily on innovation-driven markets like environmental technology, the high-growth emerging countries and the service business. As customers for comprehensive infrastructure solutions, cities will become a stronger focus for the company’s sales activities.

In fiscal 2014, Siemens wants to exceed the €40 billion revenue mark with green technologies. In fiscal 2010, Siemens generated revenue of around €28 billion with products and solutions from its Environmental Portfolio, compared to slightly less than €27 billion in fiscal 2009. The original target of generating revenue of at least €25 billion in 2011 was thus reached significantly earlier than planned. In 2010, the latest generation of high-efficiency transformers was also included in the technology company’s green portfolio for the first time. “Green innovations are our lifeblood. We’re the largest supplier of environmental technologies in the world. We want to – and we will – increase our advantage over our most important competitors,” said Barbara Kux, the member of Siemens’ Managing Board responsible for sustainability and the further development of the Environmental Portfolio. 

Siemens has concluded a framework agreement with Enel Green Power for the supply of up to 260 wind power turbines for various wind farms in Europe. The total capacity of the onshore turbines is 600 megawatts, sufficient to supply more than 350,000 European households with clean wind power. The agreement with the subsidiary of the Italian utility Enel S.p.A. provides for delivery of the turbines between 2011 and 2014 and includes an option for delivery of a further 600 megawatts of wind power turbines. Maintenance of the turbines is also part of the agreement.

Siemens has clinched an order to supply 80 wind turbines for the Dan Tysk wind farm off Germany’s North Sea coast. With a total capacity of 288 megawatts, the farm will begin supplying clean electricity to 500,000 German households in 2014. Dan Tysk Offshore Wind GmbH, in which Vattenfall Europe has a 51 percent stake and the Stadtwerke München a 49 percent stake, is the customer. “Siemens is No. 1 worldwide in the offshore wind business. This order will make us the leader in Germany, too,” said Wolfgang Dehen, member of Siemens’ Managing Board and CEO of the company’s Energy Sector. Siemens is also launching a completely new business in Germany: the maintenance of grid connections between the mainland and wind farms on the high seas. The company has received its first order from grid operator TenneT to provide services for the mainland connections of two North Sea wind farms. On the North Sea coast and in Hamburg, Germany, Siemens also wants to create up to 100 new jobs in the wind power business.

Siemens AG has honored its best suppliers worldwide in fiscal 2010. The four awards are shared between two major concerns and two mid-sized companies. The U.S. company Texas Instruments took first place in the overall ranking. In addition, Siemens selected the Trips Group Germany as the most innovative supplier, Franke GmbH with headquarters in Aalen, Germany, as the best in the Global Value Sourcing category and Deutsche Post DHL as the most sustainable supplier. “Siemens stands for innovative strength and sustainability – this is why outstanding achievements by our suppliers in these categories are particularly important,” said Barbara Kux, member of the Managing Board of Siemens AG.

Siemens AG is starting its own large-scale fleet test with electrical vehicles. One hundred employees will test the cars in everyday use. The first 20 vehicles will be put into service in late November, ten each in Erlangen and Munich, and the others will follow in the months thereafter at both locations as well as in Berlin. Siemens will also offer employees zero-cost recharging. “With this fleet testing, we hope to improve how cars work in conjunction with the electrical grid, such as when many electric cars are recharging at the same time,” explained Prof. Dr. Gernot Spiegelberg, Director of Electromobility Concept Development at Siemens Corporate Research. The company is presenting its latest developments in electromobility at the eCarTec trade show from October 19-20, 2010, in Munich.

Ideas from Siemens employees have been contributing to the company’s constant improvement for the past 100 years. The 3i Program, the name given to the system for submitting suggestions in 1997, encourages ideas and suggestions from employees and rewards these initiatives. “Siemens has a huge number of motivated employees and thus enormous creative potential. This is what we want to exploit through the 3i Program,” said Siemens Head of Corporate Human Resources Brigitte Ederer. Thanks to the more than 1.5 million ideas from employees that have been put into practice, the company has saved over €3 billion. This commitment has been rewarded by premiums totaling €300 million.