In the future, hotel providers will submit information
via the Green Stay Initiative on aspects such as energy consumption, water
consumption and waste per occupied room night. This information will then serve
as the basis for calculating the carbon footprint. The calculation process involves
providing environmental data based on recognized standards such as the
Greenhouse Gas Protocol and ISO. Sustainable hotels are then highlighted and
suggested to employees in the company’s internal business-travel booking tool.
To set a new market standard, the Green Stay
Initiative has been designed as an open-source tool for enabling other
companies to travel more sustainably as well. Siemens, which accounted for more
than two million room nights annually before the pandemic, sees GSI as an
essential driver for achieving its sustainability targets. More than half of
Siemens’ supplier hotels have already provided their data.
“The HRS Green Stay Initiative provides us
with a uniform global standard for measuring and comparing hotels’
environmental footprints,” said Thorsten Eicke, Head of Global Mobility
Services at Siemens AG. “By implementing this initiative, we can finally
close a gap because, for our other suppliers, we already had a comparable
standard thanks to our Carbon Web Assessment (CWA). We can now steer our hotel
volume to support our ambitions for going green. This is a proven technology,
and it’s clearly time to use these capabilities to serve our near-term and
long-term sustainability goals.”
Starting next year, Siemens will select its
preferred supplier hotels according to sustainability criteria that GSI has defined.
As a result, hotels will be asked to provide data for their individual
properties on an annual basis. Up to 80 Green Stay Initiative criteria are
used to measure CO2 emissions and evaluate performance in sustainability
policy, energy management, and biodiversity. These criteria consider the
hotels’ amenities, such as pools, air conditioning and spa areas, as well as further
influences, such as resource efficiency, recycling, shuttle services and
restaurants. Siemens will adjust the criteria based on its own sustainability
framework and on the standards for carbon footprints in individual countries. By
prioritizing suppliers that fulfill recognized sustainability criteria, Siemens
aims to encourage more hotels to reduce their carbon emissions.
Siemens collaborates globally with HRS on a
broad range of hotel program management functions, including procurement, rate
auditing, booking, payment and management of meetings. Recognizing that many
hotels have limited resources in the wake of the pandemic, HRS’ and Siemens’ sustainability
experts purposefully designed the Green Stay Initiative to make it easy for
hotels to submit their data and comply with verifiable corporate reporting
standards on environmental, social and governance topics. Demonstrating
noteworthy traction, more than 300 hotel chains and thousands of properties
across 130 countries are currently participating in HRS’ Green Stay
Initiative, less than 18 months after HRS introduced the award-winning
technology to corporate lodging buyers and suppliers worldwide.
“We’ve noted that a number of our Fortune
500 clients have begun making definitive requests regarding
sustainability-related metrics in their initial hotel request for proposals for
2023. That said, given their pioneering history, I’m not surprised in the least
to see Siemens taking the lead with this public pronouncement,” said HRS CEO
Tobias Ragge. “Sustainability is increasingly becoming the force driving
corporate strategy. That’s why HRS has pledged to continue investing in
sustainable technologies that will expedite the arrival of net-zero corporate
lodging programs, all while helping the travel industry reach carbon neutrality
years in advance of the 2050 goal outlined in the Paris Agreement.”