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News08 February 2022Siemens AGMunich

Siemens press office turns 120

On this day, 120 years ago, Siemens’ Central Press Office was founded in Berlin – making Siemens one of the first German companies to professionalize its press work. This development was preceded by a conference on the company’s “literary affairs,” at which participants complained of an “increasing dispersion of Siemens’ newspaper, advertising and news activities.” The solution was to establish a Central Press Office, and a Circular was issued on February 8, 1902, to officially announce this step.

Circular Foundation of Siemens Press Office

The tasks carried out by the Siemens press office have constantly developed over the last 120 years and have been tailored to keep pace with technological progress. For example, the company’s interactive media website with thousands of visits a month and the Siemens_Press Twitter account, which has over 40,000 followers, are key communications channels for the company today.

Data analytics also play an increasingly important role in media work. The purpose of professional press work, however, has largely remained the same: to provide relevant and interesting information, to analyze the facts and to be available to the media as a trustworthy contact.

We’ve put together a short video below that shows how the working environment at Siemens has changed over the last 120 years.

Press Release08 February 2022