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Florian Martens to join Siemens as new Head of Global Media Relations and Executive Communications
Successor to Robin Zimmermann, new Head of Communications at Siemens Energy
Overall responsibility for global media relations and coordination of Managing Board communications
Many years of international communications experience and extensive media network
Florian Martens (42) has been appointed the new Head of Global Media Relations and Executive Communications at Siemens AG, effective June 15, 2020. He succeeds Robin Zimmermann (49), who is now the Head of Communications at Siemens Energy. In addition to global media relations, Martens will be responsible for coordinating the Managing Board’s executive communications.
Successor to Robin Zimmermann, new Head of Communications at Siemens Energy
Overall responsibility for global media relations and coordination of Managing Board communications
Many years of international communications experience and extensive media network
Florian Martens (42) has been appointed the new Head of Global Media Relations and Executive Communications at Siemens AG, effective June 15, 2020. He succeeds Robin Zimmermann (49), who is now the Head of Communications at Siemens Energy. In addition to global media relations, Martens will be responsible for coordinating the Managing Board’s executive communications.
Martens joins Siemens from Daimler AG, where he has been responsible for communications at Daimler Trucks & Buses (Daimler Truck AG), the world’s largest commercial vehicle manufacturer, since 2013. He previously held a wide range of leadership positions in and outside Germany, including positions in global communications and product strategy at Mercedes-Benz Passenger Cars.
“We’re very pleased to have won Florian Martens for Siemens. He has extensive international experience in all communications disciplines and an excellent national and international media network. He also has a deep understanding of business and has proven leadership qualities in a time of digital transformation,” said Clarissa Haller, Head of Siemens Communications.
“I’m looking forward very much to my new task at Siemens, accompanying and supporting communications at the global company as it moves into the future. I’d like to thank all my colleagues at Daimler for the many exciting years and opportunities and for their unflagging cooperation,” said Florian Martens.
In his nearly three years at Siemens AG, Robin Zimmermann had a major impact on Siemens’ external communications. He further digitalized the press office and was responsible for successful issue management and crisis communications. “I’d like to thank Robin Zimmermann for his always very trust-based collaboration and the excellent results he achieved. I wish him every success in his new and responsible role,” said Clarissa Haller.
Siemens AG (Berlin and Munich) is a global technology powerhouse that has stood for engineering excellence, innovation, quality, reliability and internationality for more than 170 years. The company is active around the globe, focusing on the areas of power generation and distribution, intelligent infrastructure for buildings and distributed energy systems, and automation and digitalization in the process and manufacturing industries. Through the separately managed company Siemens Mobility, a leading supplier of smart mobility solutions for rail and road transport, Siemens is shaping the world market for passenger and freight services. Due to its majority stakes in the publicly listed companies Siemens Healthineers AG and Siemens Gamesa Renewable Energy, Siemens is also a world-leading supplier of medical technology and digital healthcare services as well as environmentally friendly solutions for onshore and offshore wind power generation. In fiscal 2019, which ended on September 30, 2019, Siemens generated revenue of €86.8 billion and net income of €5.6 billion. At the end of September 2019, the company had around 385,000 employees worldwide. Further information is available on the Internet at www.siemens.com.